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20 year personal marketing plan asmph under prof barrenechea

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Nica Reyes
Nica Reyes

This document outlines a 20-year marketing plan for a cardiologist. It begins by establishing a vision of becoming a devoted, competent and empathic cardiologist by 2030. It then profiles the cardiologist as having seven qualities: a devout Catholic, caring daughter, dedicated cardiologist, encouraging teacher, deep-rooted Filipino, witty entrepreneur, and honest citizen. It lists tools that will help achieve this vision like a dream book, diary, and continuing education. It maps out the journey from age 24 as a medical clerk to age 44 as an established cardiologist, restaurant owner, and professor.

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HEARTS20 year Marketing Plan for The Cardiologist Monica Kristine ReyesOctober 13, 2010
The Search for the HEARTKeeping the end in MindVision/ MissionRolesMonitorsSunTzu: Art of WarBefore and After
Keeping the End in MindI envision myself as a devoted, competent and empathicCardiologist, working with competent and dedicated individuals towards a mutual ambition of providing innovative, quality, strategic, available, accessible, economic and cost-effective medical services for my countrymen.I envisage myself as a CARDIOLOGIST who pushes for a well-informed health community, empowered in achieving a sustainable and excellent state of health through quality service and charitable endeavors- all these for the year 2030.
The Cardiologist with a HeartDevout CatholicCaring DaughterDedicated CardiologistEncouraging TeacherDeep-rooted FilipinoWitty EntrepreneurHonest Citizen
Devout Catholic
Caring Daughter
Deep-rooted Filipino
Encouraging Teacher
Dedicated Cardiologist
Witty Entrepreneur
Honest Citizen
Tools of the HeartDream BookDiaryReview Sessions with PeersMedical MissionsContinuous StudyingTime tableMBA ClassesNewspapers
Cardiologist “MONAY-ka, KRISTINE REYES!”The MONAYMONAY KA!QUEEN-of-HEARTS=CARDIOLOGIST
Sun Tzu has a HeartSun Tzu and the heARTof Modern Warfareby:McNeillyMcNeilly's six principles are:1. Win All Without Fighting: Achieving the Objective Without Destroying It2. Avoid Strength, Attack Weakness: Striking Where the Enemy is Most Vulnerable3. Deception and Foreknowledge: Winning the Information War4. Speed and Preparation: Moving Swiftly to Overcome Resistance5. Shaping the Enemy: Preparing the Battlefield6. Character-Based Leadership: Leading by Example
The Journey24 years oldMedical ClerkSmall, retail businessesCook, painter, singerMBA studentLiving under parents’ roof (parents as financial backers)Medical Missions44 years oldEstablished CardiologistRestaurant and stocksCook, painter, singerMD professorOwn Hospital OR set up OWN sustainable outreach programs
The heart’s journey entails hardwork and focus.My fulfillment as a Cardiologist stems from the idea that I have left my mark in this world in molding the face of the health system- decreasing morbidity and mortality rates but ensuring quality of life to my patients. Only whole-hearted physicians like me shall will the extinction of the need for our kind.

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20 year personal marketing plan asmph under prof barrenechea

  • 1. HEARTS20 year Marketing Plan for The Cardiologist Monica Kristine ReyesOctober 13, 2010
  • 2. The Search for the HEARTKeeping the end in MindVision/ MissionRolesMonitorsSunTzu: Art of WarBefore and After
  • 3. Keeping the End in MindI envision myself as a devoted, competent and empathicCardiologist, working with competent and dedicated individuals towards a mutual ambition of providing innovative, quality, strategic, available, accessible, economic and cost-effective medical services for my countrymen.I envisage myself as a CARDIOLOGIST who pushes for a well-informed health community, empowered in achieving a sustainable and excellent state of health through quality service and charitable endeavors- all these for the year 2030.
  • 4. The Cardiologist with a HeartDevout CatholicCaring DaughterDedicated CardiologistEncouraging TeacherDeep-rooted FilipinoWitty EntrepreneurHonest Citizen
  • 12. Tools of the HeartDream BookDiaryReview Sessions with PeersMedical MissionsContinuous StudyingTime tableMBA ClassesNewspapers
  • 13. Cardiologist “MONAY-ka, KRISTINE REYES!”The MONAYMONAY KA!QUEEN-of-HEARTS=CARDIOLOGIST
  • 14. Sun Tzu has a HeartSun Tzu and the heARTof Modern Warfareby:McNeillyMcNeilly's six principles are:1. Win All Without Fighting: Achieving the Objective Without Destroying It2. Avoid Strength, Attack Weakness: Striking Where the Enemy is Most Vulnerable3. Deception and Foreknowledge: Winning the Information War4. Speed and Preparation: Moving Swiftly to Overcome Resistance5. Shaping the Enemy: Preparing the Battlefield6. Character-Based Leadership: Leading by Example
  • 15. The Journey24 years oldMedical ClerkSmall, retail businessesCook, painter, singerMBA studentLiving under parents’ roof (parents as financial backers)Medical Missions44 years oldEstablished CardiologistRestaurant and stocksCook, painter, singerMD professorOwn Hospital OR set up OWN sustainable outreach programs
  • 16. The heart’s journey entails hardwork and focus.My fulfillment as a Cardiologist stems from the idea that I have left my mark in this world in molding the face of the health system- decreasing morbidity and mortality rates but ensuring quality of life to my patients. Only whole-hearted physicians like me shall will the extinction of the need for our kind.